A single drop of water on its own is a fairly insignificant thing, but a trillion drops working as one is a surging sea that can sculpt an entire landscape.
With traditional media rapidly losing its market share to online marketing, paid advertising is becoming the primary advertising method for companies.
8 out of 10 people across the world are mobile subscribers. If you didn't see it coming yet, then these numbers should be enough to prove that marketing has now expanded its reach-and it's more mobile than ever.
Without question, SEO is the most cost-effective way to direct visitors to your company by improving its organic search engine ranking.